IMAGO OGILVY & FRANCK TEA ARE FOLLOWING THEIR EMOTION


Leaning on the filed of emotions, Franck Tea introduced a new communication platform, which can be summarised within its tagline “Franck Tea. Follow Your Emotion.” The wide range of teas serve as the basis for communicating a wide range of human emotions. Franck tea has been with us for 50 years now, with a palette of teas that accompanies every one of our feelings, no matter how simple or unique. It has the role of a companion with which it is easier to follow one’s own feelings. To underline that tea is an excellent choice at any time, the highlight of the campaign was the question: “Why look for reasons to enjoy tea when it’s enough to follow your emotion”.

More information regarding new Franck campaign is available at link.

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