RBA changes viewers' view on commercials - for the better

2010/11/23 • Raiffeisen grupa • tv • subjective view • enlargement

There's now proof that one can make a TV commercial for a financial institution without people in grey flannel suits shaking hands, euphoric young people in love with a bank, hysterical old bats with new mattresses, fake families smiling at a TV screen, repulsive rodents, rapping bears, overblown baloons... And now here's a totally different TV spot, for Raiffeisen Bank.

Clients

24sata • Atlantic Grupa • Badel • Belupo • Caritas • Carlsberg Croatia • Carlsberg International • Carnet • Drogerie Markt • Dukat • Epimen • Hrvatska Lutrija • Hrvatska lutrija • Hura • JGL • Ledo • Lura pića • Kalničke vode • Kraš • Mercator • Mobis Electronic • MVPEI • Nestle • Outdoor Akzent • Pivac • Pliva • Podravka • Podravska banka • Projektil • Raffeisen grupa • Raiffeisen grupa • Red Bull • T-HT • Večernji list • Zvijezda • Ženska soba

Brands

1911 • Bajadera • Balance • Brzo&Fino • Carlsberg • Cedevita • Cedevita candy • Cedevita GO! • Cedevita Sport • Cedevita tea • Chocomax • Domaćica • Dorina • Dukatino • Epimen kapsule • Finesa • Forum • Gastal • Hrskavci • I.touch • Lino • Kapljice • King • Kisko • MAXadsl • MAXtv • Naturavita tea • Nescafe • Pan • Pepermint • Plidenta • Podravka • Podravka Ketchup • Sensia • T-Com info services • T-Mobile INmusic festival • T-Portal Fonoteka • Tortica • Tortica Finger • Tuborg • Tuborg Classic • Tuborg Green • Tuborg Xmas Brew • Un1que • Vegeta Natur • Voćko • Zlatni Pan • Zvijezda mayo

Work

city-light • citylight • creative use of media • event • Facebook application • kreativna upotreba medija • package • packaging • print • tv • web

Awards

15. MIAF • 16. MIAF • 17. MIAF • ADCC Awards 2010 • ADCC Awards 2011 • ADCC Awards 2012 • ADStar • Ads of the world • Bug top25 • CROPAK 2008 • CSSmania • Davey Awards • Direct marketing days • Effie 2009 • Effie 2010 • Effie 2011 • Eurobest 2009 • FAB Awards 2006 • Festo 2000 • Festo 2008 • Festo 2009 • Golden Drum 2008 • idejaX • Magdalena 2009 • Noć gutača reklama • Outward 2006 • Outward 2011 • SEMPL12 • SEMPL9 • Sudnji dan • Zlatna kuna

Archive

May 2012 • April 2012 • January 2012 • December 2011 • October 2011 • September 2011 • August 2011 • July 2011 • June 2011 • May 2011 • Older...

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